New 2021 Drop
In 2021, Marimekko Kioski shines the spotlight onto the very core of Marimekko, the art of printmaking. The spring/summer 2021 drop refreshes the scene with yummy prints and easy pieces.
In the new drop, Maija Isola’s bold Mansikka (strawberry), Mansikkavuoret (strawberry mountains), Lokki (seagull) and Unikko (poppy) patterns are complemented by the graphical Marimekko logo.
The Kioski campaign delves into Marimekko’s art of printmaking from new perspectives. The director of the campaign film, Finnish artist Sofia Okkonen, offers you a peek at the process of printmaking as Long and Priya, our street-casted models, explore Marimekko’s printing factory and its surroundings in Helsinki.
Hailing from Melbourne, Australia, producer and DJ River Yarra has created a compelling piece of music for the film by using the omnipresent sounds of our factory.
Marimekko is a gender-neutral streetwear collection that presents our most iconic prints, redefined for a wardrobe without limitations. Marimekko Kioski is available online and in selected stores worldwide.